CASE STUDY: Scan MD and Win Contest

Campaign:
Scan MD and Win!
 
Client:
Michael Daehn
 
Address:
 
Summary:
Created a contest for attendees of the Social Media Club networking event. Anyone who scanned the QR code Michael Daehn was wearing with their phone would be entered in to win an autographed book, and a marketing brainstorming session with Michael. When scanned participants would be able to send out a tweet on Twitter that was automatically created by the QR code. Around 20 people scanned/tweeted and Michael was able to meet dozens of new people in a 2 hour session.
 
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MPulse Mobile Web Application added to the Portfolio

Campaign:
Entry into the Maritz Mprize competition

Client:
marketingenious

Address:
mpulsemobile.info

Summary:
This project involved creating a moblie application for entry into the Maritz Mprize competition. I created the initial concept for the project as well as developed the video, Google video ads, logo, colors, marketing plan, social media sites (Twitter and Facebook), QR Codes, and presentation to judges.

 

MPulse Overview (Artwork by Jon Bullok)
 

 
Ad: QR Codes + Mpulse = The Future
 

 
Ad: How to Give Feedback from Your Mobile Device
 
Check out the rest of my portfolio