October 31: Holiday Marketing is Boo-tiful

Take advantage of the season you are in to pitch your product. How can people use your product for the holiday? Would it make a good gift? If it is a service why not offer a gift certificate people can buy for friends and colleagues?

Be creative. Besides the standard holidays there are seasons you can capitalize on like:

  • Sleds for a snowy January
  • Kites for a windy March
  • Umbrellas for a rainy April
  • Ice cube trays for a hot August
Use your imagination.

How can you relate your product to the next season or holiday?