Winner Announced - Scan Michael Daehn and Win Contest

 

The winner is:
Danielle Cooley (@DGCooley)
 
She will receive the Michael Daehn book of her choice, signed by Michael and a coffee meeting to talk about using QR codes and other marketing tools to grow her business.
 
Didn't win? You can still read the digital versions for free.
  
Thanks to all the scanners:
@jadatwesten
@libbyrogier
@maddie_em
@dgcooley
@mikeziegler 
@jessleitch 
@twileyx 
@nickgilham 
@chelsysayshi 
@javastl 
@gbrettmiller 
@your_shirt_guy 
@pioneerstl 
@bickelt 
@AngeBird
  
Want to know more about QR Codes? Check out How To: Use QR Codes to Boost Your Marketing
  
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The Scan Michael Daehn and Win Contest

Scan or click this code to enter  

1. Find Michael Daehn
2. Scan Michael Daehn's QR code to Tweet the hashtag #ScanMD
3. You are entered to win
 
If you don't have a scanner (or can't find Michael) you can still win by tweeting #ScanMD, scanning the QR code above, or by clicking here
 
The winner will receive the Michael Daehn book of their choice, signed by Michael and a coffee meeting to talk about how you can use QR codes and other marketing tools to grow your business.
 
Need help finding Michael? He'll be at the Social Media Club Saint Louis event at Mosaic this Tuesday from 6-9pm
 
This contest is for Tuesday 2/22/11
 
Want to know more about QR Codes? Check out How To: Use QR Codes to Boost Your Marketing
 
Want to know about other contests, events Michael is attending, or to stay up on the latest marketing news? Subscribe to the Daehn's Brain newsletter:
 

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 *If you don't win, you can still read the digital versions of my books for free.

Three Ways Blues Fans Can Help the Team this Season - Interview with Beth Schwartz

I had a chance to meet the Senior Director of Digital Media for the Saint Louis Blues Hockey Club, Beth Schwartz, and asked her a few questions about how fans can help support the team.

Michael
- As a Blues fan, what can I do to help the team?

Beth- There are lots of ways you can show you support the team, but three ways that make a great impact are to participate, share and to keep it positive.

Michael- Can you give some examples of what you mean?

Beth-  We have created several venues both at the rink and online where fans can participate. Obviously coming to the games is huge, but you can also attend some of the other events we put on. For instance we had a lot of fun at the draft party. Several fans attended and got to meet some of the alumni and broadcasters in person. We will continue to schedule other opportunities to get up close and personal with the fans.

Michael- I heard the draft party was great and you gave away some nice prizes. What do you mean by sharing?

Beth- I know you are big into Social Media Michael so you understand the role it has in sharing and communicating with others. My job is to be a resource for fans like you and help create places where you can share your enthusiasm for the team.

Michael- So you mean like sharing stories and pictures on the Facebook page?

Beth- Yes, on Facebook, Twitter, their own blogs, they are all great.  We love when the fans add their own perspective on the team.

Michael- It's kind of like you are adding several thousand staff members to your marketing department and they are all excited and motivated to seem the team succeed.

Beth- That's one way to look at it. We also realize that the Blues belong to the community so we want to hear what the fans have to say.

Michael- It's brave of you and the team to put themselves out there to engage. Are there ever problems with people being too honest?

Beth- That leads into the third thing which is to keep it positive. We will always be honest and truthful with our fans, but obviously there are times in a season when things don't go the way you want.

Michael- Yes, I wish we could win every game, but that's not realistic.

Beth- Exactly, and it is better for the team, and the fans to stay positive in good times and bad.

Michael- Sure, when the Pee Wee team I coached was losing 6-0 going into the third period I told them to try to win the period. Everybody understands the situation, but you are better off doing something positive about it.

What is the best way to know about what is going on with the Blues?

Beth- Well besides Facebook and Twitter as I mentioned, we have a comprehensive website with just about everything a fan could want. I also recommend signing up for Hotwire, the Blues bi-weekly email newsletter.

Michael- I read every edition of the newsletter. It does keep me up to date on what's happening if I don't know already from Facebook and Twitter.

Thanks for sharing with me and the other Blues fans out there.

Beth- It's my pleasure. I'm only one person, so the more fans like you who get involved the better. Please keep sharing your ideas with me and the team. We all want to see the Blues do well.

Michael- Go Blues!

Connect with the Blues:
Twitter- @st_louis_blues
Facebook- http://www.facebook.com/St.LouisBlues
Youtube- http://www.youtube.com/stlouisbluesnhl
Website- http://www.stlouisblues.com
Tickets- http://blues.nhl.com/club/page.htm?id=34546
Newsletter- http://blues.nhl.com/club/page.htm?id=48375

Read All of Michael Daehn's Books for FREE

All of my books are now available as free downloads on the Michael Daehn website.

If you would like to contribute before or after reading the eBook version, you can click on the eBook link that contains a price.

Printed copies are also available for purchase.

Why am I doing this? Here are a few reasons:

  • I have a desire to share my knowledge with people
  • I am following the lead of others I respect who have followed this same path
  • I believe if I offer something of value it will likely be returned to me in some way
  • I predict that in the future this will be the standard model for content distribution

So why not take advantage and start reading right now?

Choose from these titles:

188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing 

Internet Marketing for Newbies

Marketing 2.0: How to Survive and Thrive in the Age of New Media

Senior Care 2.0: Your Guide to Marketing Senior Services

Michael Daehn's Seven Keys to Marketing Genius: The Complete Guide to Increasing Your Marketing IQ

Marketing the Church

Thanks for checking out my books, and be sure to tell your friends :)